MONDAY, 6 OCTOBER 2008
Helvetica
I watched the Helvetica video today and began to understand the importance of text around me, and found myself taking more notice of posters and signs around me in the big wide world. It made me try todissect what Typeface is trying to communicate. I think that Helvetica is a useful type and important for signs conveying information such as road signs and warning signs. Helvetica is easy to read and makesinformation easier to absorb. On the other hand it's a bland and boring typeface which Neville Brody quotes during an interview where he says that is "bland, unadventurous, unambitious". I would personally prefer to use a different type which is a bit more creative especially if it is combined with an image. I'm still gaining an understanding oftypography and need to find the best way for me to keep myself interested as it's not my favourite area with art and design.
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